Econsultacy wrote again a wonderful article.
1. SEO is dead
The most wantonly aggressive of the six.
Used: Whenever the surrounding context suits the demise of SEO: usually if it’s in the interests of an alternative or opposing service that should probably be rationally supplemented by SEO anyway.
Used by: This line is especially common, mainly used by bloggers and anyone not involved in search, but it’s also used by quite a few SEOs who try to make the conflicting point that SEO isn’t actually about search engine rankings anymore (why is it called SEO then!!!?).
Should be: Spammy and isolated SEO is dead (but then it probably should never have existed anyway). (more…)